Description
Information Strategies Group (ISG) is looking for a Marketing Communications
Manager to take responsibility for day-to-day execution of the company's marketing
and communications activities. The Marketing Manager will work closely with
the Executive and Sales Teams to develop and implement marketing strategies,
programs and tactics; including developing new sales collateral materials, maintaining
the dynamic corporate web site, and manage corporate communications.
Responsibilities:
• Create marketing programs to accommodate the company's changing industry
• Manage ongoing marketing program execution; including online marketing' public relations, lead generation channels, trade shows and other events
• Support the ISG's direct sales team and reseller channel by developing programs and strategies to drive revenue growth
• Manage vendors and service providers supporting the marketing department, including PR, printing, graphics and online marketing firms
• Develop and deliver client relationship-marketing programs to deepen current Client relationships, enhancing business expansion and client referrals
• Create and develop sales promotional and collateral materials
• Update and maintain company's web site
• Ensure company's overall mission, objectives, and key messages are effectively, and consistently communicated to target audiences throughout all marketing programs
Education and Experience
• Bachelor's degree in Marketing, Communications, or similar discipline
• Minimum of 3-5 years of marketing experience
• Creativity in communications and excellent writing skills
• Ability to design print and online marketing collateral
• Excellent PC skills - Microsoft Word, Excel, PowerPoint and layout and graphics tools
• HTML authoring experience using tools such as Dreamweaver
• Ability to work as part of a dynamic team in a fast moving, high growth environment
• PR experience is desirable
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